This is where consumers go to record their consumption experiences and discuss the effects of how consumers are influenced by their environment in ways such as their culture, family, and media. This is an ongoing testimony of why we, as consumers, do the[sometimes crazy] things we do.
Friday, December 2, 2011
man purses..murses..satchels
The other day I was watching one of my all time favorite television shows, Friends. This particular episode was mostly about Joey sporting a new bag, what he called a satchel, but what everyone else called a purse. After much criticism and even being turned down for a part in a play he reluctantly stopped wearing the satchel. This made me think about not only the change in clothing styles between the decades, but also the change in what is acceptable between gender roles. In today's world, you see a lot more guys displaying a feminine orientation such as by wearing satchels. One of my roommates recently purchased a satchel, when he wore it the first day I couldn't stop ridiculing him for it. I guess the point is that with time, sexual orientation can change and so does the judgement of that orientation. This is something for marketers to take in account.
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